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The Collective

Free membership for independent dealers. The institution that was missing.

01The gap

The missing middle - quantified

The UK has approximately 8,583 independent used-car dealers. One body - IMDA - serves them, with around 1,500 members. That is roughly 17% of the independent market with any representation at all. The remaining ~83% have no collective benchmarking, no shared exchange, no buying power, and no lobbying voice in a market shaped by a handful of consolidated platforms.

Sources

  • JS Management / AutoSites - UK independent used-car dealer population.
  • IBISWorld 2026 - used-car dealer industry report.
  • IMDA - Independent Motor Dealers Association membership.
02Live now

Live now, for every member

Joining costs nothing. From day one, every member gets:

  • ■Full Intelligence Hub access - Market Watch, The Industry, The Players, The Data Room - the sourced, independent view of the market.
  • ■A named membership - you are on record as an independent dealer who chose to be counted.
  • ■A voice in the policy conversation as the group grows.
03Scales

What scales with the group

Some of what a collective can do depends on how many members are in it. This is what becomes available at each stage:

  1. ~50-100 members

    A regional members' exchange

    Trade stock between dealers who know the same market.

  2. ~100 members

    The Collective activates

    The formal milestone at which the exchange opens and infrastructure switches on.

  3. ~100-300 members

    Collective buying power

    Better terms on the services every dealer already pays for, negotiated on the buy side.

  4. Thousands

    Meaningful weight in the platform conversation

    The scale at which a collective of independents becomes hard to ignore.

These are honest projections, not promises. The value on day one is the intelligence - everything else is what the group unlocks together.

04Reinforce

The tool and the Collective reinforce each other

The Collective is free to join. The tool is optional - but the two are built to work together. Every forecourt running the tool makes the Collective's data sharper. A denser Collective makes the tool's exchange more valuable. Neither requires the other. Both are stronger for it.

See the tool →

The Collective is free. It takes a minute to join and costs nothing to stay.